Tradedoubler metrics and dimensions

Metric name in Adloop

Metric name in Source

Definition

Ad spend

Total commission

The Total Commission (Publisher + TradeDoubler).

Clicks

Clicks

Number of clicks.

Conversions

Sales

Number of sales.

Impressions

Impressions

Number of impressions.

Revenue

Total Order value

Amount of order value.

Dimension name in Adloop

Dimension name in Source

Definition

Affiliate

Affiliate

Publisher name

Affiliate ID

Affiliate ID

Publisher ID

Affiliate type

Affiliate type

Publisher type

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