# Consent Management
Dans un contexte réglementaire strict (RGPD, ePrivacy), le consentement est le point de départ de toute votre stratégie data. Sans lui, vos outils d'analyse et d'activation sont aveugles. La CMP est ce qui vous permet de collecter de la donnée de qualité, en toute conformité.
Ce Starter Kit vous guide dans la prise en main de la solution : configuration de vos bannières, analyse de vos taux de consentement et optimisation de vos performances.
Bonne lecture
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