Win back customers

Implement reactivation scenarios for lost customers who visit the site or who have a high probability of attrition.

Objective :

• Win back customer

Description :

• I would like to set up strong reactivation actions on my former customers when they revisit my site.

How it works

1. I configure the Commanders Act X TMS to collect the browsing behaviour of my visitors.

2. I share my buyer database with the last purchase date with the platform to identify former customers.

3. I create my customer segmentation that will need to be reactivated.

4. I set my destination in the platform to activate my audience.

5. I condition the display of a banner according to the user profile that the platform will send me.

Download :

475KB

19 - Use_Case-Reconquest-WinBack-EN.pdf

PDF

Open

Need to be recontacted : Click here​