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Detection of customers at risk of churn

Anticipate & be proactive. Detect your customer visitors likely to cancel an online subscription by analysing their browsing behaviour on your websites and mobile applications. Trigger anti-churn mark

Objective :

  • Preventing customer churn

Description :

  • I would like to use the browsing behaviour on my site to detect my visitors at risk of churn and implement retention actions.

How it works

  1. I configure the Commanders Act X TMS to collect the browsing behaviour of my visitors.

  2. I segment my audience based on browsing behaviour. (e.g.: on people who have viewed the general sales conditions...)

  3. I set my destinations and activate my audience on the channel of my choice.

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