Adobe is an multinational computer software and web analytics company (See Adobe Experience Cloud).

1- Audience configuration

Select 1 or many segment(s) you want to export.

Select what kind of data you want to export:

• Users

• Page views

• Conversions

• Products

• Views (only available for Campaign Analytics customers)

• Clicks (only available for Campaign Analytics customers)

Select properties you want to export.

You can add also a static column, meaning you can set a value, and it will be exported as you entered it.

Select the data range:

• All: all stored data corresponding to what you selected

• Pick up where last export left off: differential export, you can export only records which were not exported on the last export

• Last... / Between...: select a precise period for the data range

2- Settings

Select the storage connector (a storage connector can be configured on Administration / Connector credentials).

Precise the filename and extension (CSV by default).

Precise if you want to compress the file (GZIP by default).

Precise if you want to include headers at the top of the file.

Precise the main separator and separator inside a variable (ex: value1,value2;value2a;value2b,value3)

is an multinational computer software and web analytics company (See ). Using this destination you can implement server-side tracking, by sending events to Adobe Analytics.

Please note that we use the Adobe .

Authentication

We use the Oauth2 authentication process.

Go to Administration / Connector Credentials and click on Add connector credentials. Select Adobe Analytics.

Enter the Client ID and Client Secret that you can find on your Adobe Developer Console.

In case you haven’t selected the server-to-server oauth (if it is an old project, and you don’t want to configure it again for example), it is possible to change the authentication, click on “Connect another credential” on Adobe Analytics interface.

Configuration

Click on Destinations / Add destination and select Adobe Analytics on the catalog.

Select sources, give a name to the destination and select the environment.

Select the authentication you've just created previously.

Fill the Adobe Group ID and Customer ID Type coming from your Adobe Analytics account.

Mandatory parameters mapping

This parameter is mandatory:

• userAgent

You can map corresponding properties or directly enter values.

User id mapping

At least one of these fields should be filled to identify users.

• visitorID

• marketingCloudVisitorId

• IP address

• CustomerID (CustomerIDType)

Page identifier mapping

Adobe web page identifier. You can set several, but at least one is needed for the export. If you set either linkName, linkURL or linkType the other two must be set as well.

Mapping

You can map here all your event properties to Adobe Analytics properties, especially eVars.

Properties transformation

This step is optional, you can transform your properties before to send it.

is an multinational computer software and web analytics company (See ).