Metric name in Adloop
Metric name in Source
Definition
Followers
Followers
Number of followers of the TikTok creator account
Likes
Likes
Number of likes of the video
Comments
Comments
Number of comments made to the video
Shares
Shares
Number of shares of the video
Videos views
Video Views
The number of times someone started playing your video. Replays will not be counted.
Engagement
Engagement
Number of likes and comments and shares combined.
Date
Date
Time when this video is created
Views videos 25%
Views videos 25%
The number of times your video was played at 25% of its duration. Replays will not be counted.
Views videos 50%
Views videos 50%
The number of times your video was played at 50% of its duration. Replays will not be counted.
Views videos 75%
Views videos 75%
The number of times your video was played at 75% of its duration. Replays will not be counted.
Dimension name in Adloop
Dimension name in Source
Definition
Creator ID
Creator ID
TikTok creator ID
Creator name
Creator name
Name displayed in the creator's profile.