Criteo (offline conversions)
Push your offline conversions, like purchases made in physical stores, directly to Criteo.
You must specify the Store ID variable, the variable corresponding to the store identifier on your conversions.
By default, we apply a filter on conversion_type = 'offline' to push only offline conversions. However, if you have a specific setup, you can change this value if needed.
Enter your Criteo Account ID, you can find it directly on Criteo interface.