# Facebook Offline conversion
Send your offline conversions (like purchases made in stores) directly to Facebook.
Create a new stream, select Facebook Offline conversion connector and enter the information needed:
## How to find the Offline Event Set Id?
On Facebook Business Manager, click on Events Manager and create a new data source:
Then select offline:
Finish the data source configuration and retrieve the Event set ID:
## How to generate the token?
Still on Facebook Business Manager, click on Business settings and select system user:
Create a system user (if you don't already have one) and generate a token:
Select ads\_management authorization:
Copy and paste the token on our connector configuration page.
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