Equativ Audience
Equativ is an advertising technology company. Using this destination you can share audiences with Equativ using the Audience data - API integration.
Key features
The Equativ Audience destination provides the following key features:
Audience sharing: our Events reference model drives audience sharing with Equativ, meaning that you can synchronize your existing user segments, with your partner, in a seamless way.
Destination setup
Select your audiences/user segments to be shared and synchronized with Equativ.
Configuration
Authentication
Required
Your credentials with Equativ as set in the Commanders Act interface following: Administration
➜ Connector Credentials
➜ Add connector credentials
➜ Equativ
Field mappings
Created segments using Equativ Segment API hold the following properties:
active
true
description
context.segment_name
name
context.segment_name
price
0
segmentId
ca_context.site_id
_context.segment_id
selectable
true
ttl
2147483646
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