Contact with the customer support

Use case description

🎯 Goal:

Avoid churn after a bad customer experience

A bad customer experience is one of the main reason for a churn. Identify customers who had a contact with the customer support in the last 2 weeks and send them a dedicated campaign / offer / survey.

🔧 Complexity: 2/5

💰 ROI: Low

Use case setup

Step 1: create a segment ‘contacted the customer support in the last 2 weeks’

Step 2: create a stream to send users in segment previously created to an emailing solution