Complementary product offer

Use case description

🎯 Goal:

Promote complementary products with an offer and boost the revenue.

Email customers who viewed a specific product and offer them a discount on a complementary product (example: buy a projector and get a discount on a projector screen).

🔧 Complexity: 2/5

💰 ROI: High

Use case setup

Step 1: create a segment ‘viewed product X’ or ‘viewed product category X’ and no order

Step 2: create a stream to send users in segment previously created to an emailing solution