Adloop Documentation
  • README
  • I - Start your Adloop discovery!
    • Quick start
      • Keep an eye on my advertising data
      • Analyze my ads performances
      • Create a dashboard
      • Improve my reporting
      • Optimize my digital marketing campaigns
      • Keep an eye on my campaigns (without connecting to Adloop)
      • Understand my paths to conversion
    • Basic informations
      • 6 key functions of Adloop
      • Workspace and Sites
      • Users and Administrators
      • Overview of Data available in Adloop
  • II - Data Sources and Destinations
    • Data Sources page
    • Data Sources (Workflow)
      • API Data Sources
      • Custom data sources
      • Rakuten Affiliation Data Source
      • How to get my AT Internet/Piano Analytics tokens?
    • Metrics & dimensions per Data Source
      • Active Campaign metrics & dimensions
      • Adobe Analytics metrics & dimensions
      • Adloop Attribution metrics & dimensions
      • Affilae metrics & dimensions
      • AT Internet metrics & dimensions
      • Awin metrics & dimensions
      • Bing Search (Bing Ads) metrics & dimension
      • Bing Shopping (Bing Ads) metrics & dimensions
      • Criteo metrics & dimensions
      • Daisycon metrics & dimensions
      • Meta metrics & dimensions
      • Facebook Account organic metrics & dimensions
      • Facebook Post organic metrics & dimensions
      • Google Analytics metrics & dimensions
      • Google Campaign Manager metrics & dimensions
      • Google Discovery (Ads) metrics & dimensions
      • Google Display (Ads) metrics & dimensions
      • Google Search (Ads) metrics & dimensions
      • Google Perf Max (Ads) metrics & dimensions
      • Google Shopping (Ads) metrics & dimensions
      • Google Youtube (Ads) metrics & dimensions
      • Google Youtube organic metrics & dimensions
      • Instagram Account organic metrics & dimensions
      • Instagram Post organic metrics & dimensions
      • Linkedin Ads metrics & dimensions
      • NetAffiliation metrics & dimensions
      • Platform 161 metrics & dimensions
      • Pinterest metrics & dimensions
      • Pinterest organic metrics & dimensions
      • Rakuten Affiliation metrics & dimensions
      • RTB House metrics & dimensions
      • Snapchat Ads metrics & dimension
      • Spotify Ads metrics & dimensions
      • Tiktok Ads metrics & dimensions
      • TikTok organic metrics & dimensions
      • TikTok organic metrics & dimensions (Creator market place)
      • Tradedoubler metrics and dimensions
      • Twitter Ads metrics & dimensions
      • Twitter organic metrics & dimensions
      • Yahoo Search metrics & dimensions
      • Yahoo Display metrics & dimensions
      • Line metrics & dimensions
    • Data Quality
    • Data destinations (Exports or Notifications)
  • III - Adloop reports system 📈
    • Report template system
    • Step by step report creation
    • Saved reports
    • Reports saving & sharing system
    • Folder system
    • Screen items
      • Dimensions Picker
      • Metrics picker
      • Calendar
      • Filters
      • Comparison
    • Dashboard
    • Table reports
    • Chart reports
    • Cycle reports (Premium)
    • Channel affinity (Premium)
    • Transaction ID Report
    • Path Explorer (Premium)
    • Embed a report in an Iframe
  • IV - Smart data ⚡
    • Smart alerts - Budget
    • Smart alerts - Recap
    • Channel Insights
    • Advanced Alerts
    • Integrations
      • Google Chat Destination 🚶‍♂️🚶‍♀️
      • Slack Destination🚶‍♂️🚶‍♀️
      • Microsoft Teams Destination🚶‍♂️🚶‍♀️
      • Email Destination 🚶‍♂️🚶‍♀️
    • Real time notifications (premium) (depleted)
    • Anomalies and variations (WIP)
  • V - Exports Center 🚀
    • Export Destinations
      • Email destination
      • Google Analytics Destination
      • Google Data Studio Destination
      • Google Drive Destination 🚶‍♂️🚶‍♀️
      • Google Sheets Destination
      • FTP or sFTP Destination🚶‍♂️🚶‍♀️
    • Exports
  • VI - Data Management 📁
    • Dimensions
      • Dimensions in Adloop
      • Dimensions management page
      • Normalized dimensions
      • Conditional dimensions
    • Metrics
      • Metrics in Adloop
      • Metrics management page
      • Normalized metrics
      • Calculated metrics
      • Calculated metrics definition
    • Matching
      • Matching for API or custom sources
      • Organic sources
      • Unknown channels - How to create new channels?
    • Cookie consent auto-correction
  • VII - Adloop Tracking & Attribution
    • Post-View Mechanism
    • A. URL templates integration guide
      • 1. Search
        • a. Google Ads : URL templates for Search / Shopping / Display / Youtube campaigns
        • b. Bing Ads : URL templates for Search & Shopping Campaigns
      • 2. Social Ads Networks
        • a. Meta : URL templates for Facebook Ads Campaigns
        • b. Snapchat URL templates
        • c. TikTok URL templates
        • d. Twitter URL templates
        • e. LinkedIn Ads URL templates
        • f. Pinterest URL templates
      • 3. Ad Servers (Display & Video)
        • a. Google Campaign Manager : URL templates for Display Campaigns
        • b. Weborama URL templates
        • c. Hawk URL templates
        • d. AdForm URL templates
        • e. Xandr URL templates
        • f. Platform 161 URL templates
      • 4. Affiliate networks
        • a. Affilae URL Template
        • b. Awin URL Template
        • c. CJ (commission junction) affiliate URL Template
        • d. Effinity affiliate URL Template
        • e. Netaffiliation URL Template
        • f. Rakuten URL Template
        • g. TimeOne URL Template
        • h. Tradedoubler URL Template
        • i. Webgains URL Template
      • 5. Retargeting
        • a. RTB House : URL templates
        • b. Criteo : URL templates
    • B. Adloop script installation & checking
      • Pre-requisite for the Adloop script
      • Cookie consent set-up
      • Script installation on Commanders Act CAX
      • Script installation on GTM
      • Script installation without GTM
      • Checking that the script is triggered
      • Checking the data collection
    • C. Data-driven attribution model
    • D. Attribution KPI for marketing optimization
      • Attributed conversions & revenue
      • Useful clicks 1
  • VII - Our optimization process
    • Use Analytics & Attribution KPI
  • Tutorials 📽 & step by step guides 🚶‍♀️🚶‍♂️
    • Introduction 📽
    • Data sources 📽
    • Data Management📽
    • Reports 📽
    • Types of reports📽
    • Exports 📽
    • Notifications 📽
    • Attribution 📽
    • Cookie consent auto-correction 📽
  • FAQ
    • Data Sources
    • Reporting
    • Attribution
    • Smart Alerts
    • Data Destinations
    • Cookie Consent
    • Business Model
    • Tracking Templates
  • What is the difference between Platform and Attributed data?
  • What could be the reason for your unsuccessful data source connection?
  • Glossary
  • Use cases
    • Error 404
    • Destinations (Exports or Notifications)%
Powered by GitBook
On this page
  • Data structure in Adloop
  • Workspace

Was this helpful?

Edit on GitHub
Export as PDF
  1. I - Start your Adloop discovery!
  2. Basic informations

Workspace and Sites

Previous6 key functions of AdloopNextUsers and Administrators

Last updated 1 year ago

Was this helpful?

Data structure in Adloop

The data structure of Adloop is organized in two layers:

  1. The Workspace , accessible at an address such as

  2. Sites (previously Datasets ) which contain data, reports, exports, notifications etc.

To put it simply, the Workspace is the company and the Sites represent the brands or markets.

Workspace

The Adloop Account of a company

An Adloop Workspace allows a Company to manage all of its markets or an Agency to manage some of its customers.

It is created by an Administrator through the available creation processes (Free Trial, Token sent by Adloop, ...).

Billing Unit

The Workspace is the Adloop billing unit: the duration of access rights and subscriptions are active for all Sites .

When the Subscription is terminated: an error message will be displayed when attempting to connect to the Workspace and access will no longer be possible unless renewed.

If the monthly Ad Spend amount of the Subscription is reached during the month, access will still be possible but the Data Source APIs will pause until the beginning of the next month. An informational email will be sent to the Administrator and an error message will be displayed for all Users .

The Ad Spend amount of the workspace can be found in the Sites section ( the total amount is only accessible to the Administrators ).

Sites

The Site contains the data from the Data Sources you have connected and all of Adloop's functionality on that data (Reports, Exports, Notifications etc.).

The list of Sites you have access to in the current Workspace is shown in the top left menu as shown below:

Sites are completely 'watertight' between each other: a User or an Administrator can have access to one Site but not another within the same Workspace .

An example with an emblematic brand: Apple (Tim, if you are reading this...): the Workspace will be and the Sites: Apple France, Apple US, Apple UK - in which we will look at campaign info on these markets.

An Adloop Workspace login address is always following this model : . The subdomain (host) ' company ' is freely chosen by the user who creates it.

https://apple.adloop.co
https://company.adloop.co
https://company.adloop.co