Adloop Documentation
  • README
  • I - Start your Adloop discovery!
    • Quick start
      • Keep an eye on my advertising data
      • Analyze my ads performances
      • Create a dashboard
      • Improve my reporting
      • Optimize my digital marketing campaigns
      • Keep an eye on my campaigns (without connecting to Adloop)
      • Understand my paths to conversion
    • Basic informations
      • 6 key functions of Adloop
      • Workspace and Sites
      • Users and Administrators
      • Overview of Data available in Adloop
  • II - Data Sources and Destinations
    • Data Sources page
    • Data Sources (Workflow)
      • API Data Sources
      • Custom data sources
      • Rakuten Affiliation Data Source
      • How to get my AT Internet/Piano Analytics tokens?
    • Metrics & dimensions per Data Source
      • Active Campaign metrics & dimensions
      • Adobe Analytics metrics & dimensions
      • Adloop Attribution metrics & dimensions
      • Affilae metrics & dimensions
      • AT Internet metrics & dimensions
      • Awin metrics & dimensions
      • Bing Search (Bing Ads) metrics & dimension
      • Bing Shopping (Bing Ads) metrics & dimensions
      • Criteo metrics & dimensions
      • Daisycon metrics & dimensions
      • Meta metrics & dimensions
      • Facebook Account organic metrics & dimensions
      • Facebook Post organic metrics & dimensions
      • Google Analytics metrics & dimensions
      • Google Campaign Manager metrics & dimensions
      • Google Discovery (Ads) metrics & dimensions
      • Google Display (Ads) metrics & dimensions
      • Google Search (Ads) metrics & dimensions
      • Google Perf Max (Ads) metrics & dimensions
      • Google Shopping (Ads) metrics & dimensions
      • Google Youtube (Ads) metrics & dimensions
      • Google Youtube organic metrics & dimensions
      • Instagram Account organic metrics & dimensions
      • Instagram Post organic metrics & dimensions
      • Linkedin Ads metrics & dimensions
      • NetAffiliation metrics & dimensions
      • Platform 161 metrics & dimensions
      • Pinterest metrics & dimensions
      • Pinterest organic metrics & dimensions
      • Rakuten Affiliation metrics & dimensions
      • RTB House metrics & dimensions
      • Snapchat Ads metrics & dimension
      • Spotify Ads metrics & dimensions
      • Tiktok Ads metrics & dimensions
      • TikTok organic metrics & dimensions
      • TikTok organic metrics & dimensions (Creator market place)
      • Tradedoubler metrics and dimensions
      • Twitter Ads metrics & dimensions
      • Twitter organic metrics & dimensions
      • Yahoo Search metrics & dimensions
      • Yahoo Display metrics & dimensions
      • Line metrics & dimensions
    • Data Quality
    • Data destinations (Exports or Notifications)
  • III - Adloop reports system 📈
    • Report template system
    • Step by step report creation
    • Saved reports
    • Reports saving & sharing system
    • Folder system
    • Screen items
      • Dimensions Picker
      • Metrics picker
      • Calendar
      • Filters
      • Comparison
    • Dashboard
    • Table reports
    • Chart reports
    • Cycle reports (Premium)
    • Channel affinity (Premium)
    • Transaction ID Report
    • Path Explorer (Premium)
    • Embed a report in an Iframe
  • IV - Smart data ⚡
    • Smart alerts - Budget
    • Smart alerts - Recap
    • Channel Insights
    • Advanced Alerts
    • Integrations
      • Google Chat Destination 🚶‍♂️🚶‍♀️
      • Slack Destination🚶‍♂️🚶‍♀️
      • Microsoft Teams Destination🚶‍♂️🚶‍♀️
      • Email Destination 🚶‍♂️🚶‍♀️
    • Real time notifications (premium) (depleted)
    • Anomalies and variations (WIP)
  • V - Exports Center 🚀
    • Export Destinations
      • Email destination
      • Google Analytics Destination
      • Google Data Studio Destination
      • Google Drive Destination 🚶‍♂️🚶‍♀️
      • Google Sheets Destination
      • FTP or sFTP Destination🚶‍♂️🚶‍♀️
    • Exports
  • VI - Data Management 📁
    • Dimensions
      • Dimensions in Adloop
      • Dimensions management page
      • Normalized dimensions
      • Conditional dimensions
    • Metrics
      • Metrics in Adloop
      • Metrics management page
      • Normalized metrics
      • Calculated metrics
      • Calculated metrics definition
    • Matching
      • Matching for API or custom sources
      • Organic sources
      • Unknown channels - How to create new channels?
    • Cookie consent auto-correction
  • VII - Adloop Tracking & Attribution
    • Post-View Mechanism
    • A. URL templates integration guide
      • 1. Search
        • a. Google Ads : URL templates for Search / Shopping / Display / Youtube campaigns
        • b. Bing Ads : URL templates for Search & Shopping Campaigns
      • 2. Social Ads Networks
        • a. Meta : URL templates for Facebook Ads Campaigns
        • b. Snapchat URL templates
        • c. TikTok URL templates
        • d. Twitter URL templates
        • e. LinkedIn Ads URL templates
        • f. Pinterest URL templates
      • 3. Ad Servers (Display & Video)
        • a. Google Campaign Manager : URL templates for Display Campaigns
        • b. Weborama URL templates
        • c. Hawk URL templates
        • d. AdForm URL templates
        • e. Xandr URL templates
        • f. Platform 161 URL templates
      • 4. Affiliate networks
        • a. Affilae URL Template
        • b. Awin URL Template
        • c. CJ (commission junction) affiliate URL Template
        • d. Effinity affiliate URL Template
        • e. Netaffiliation URL Template
        • f. Rakuten URL Template
        • g. TimeOne URL Template
        • h. Tradedoubler URL Template
        • i. Webgains URL Template
      • 5. Retargeting
        • a. RTB House : URL templates
        • b. Criteo : URL templates
    • B. Adloop script installation & checking
      • Pre-requisite for the Adloop script
      • Cookie consent set-up
      • Script installation on Commanders Act CAX
      • Script installation on GTM
      • Script installation without GTM
      • Checking that the script is triggered
      • Checking the data collection
    • C. Data-driven attribution model
    • D. Attribution KPI for marketing optimization
      • Attributed conversions & revenue
      • Useful clicks 1
  • VII - Our optimization process
    • Use Analytics & Attribution KPI
  • Tutorials 📽 & step by step guides 🚶‍♀️🚶‍♂️
    • Introduction 📽
    • Data sources 📽
    • Data Management📽
    • Reports 📽
    • Types of reports📽
    • Exports 📽
    • Notifications 📽
    • Attribution 📽
    • Cookie consent auto-correction 📽
  • FAQ
    • Data Sources
    • Reporting
    • Attribution
    • Smart Alerts
    • Data Destinations
    • Cookie Consent
    • Business Model
    • Tracking Templates
  • What is the difference between Platform and Attributed data?
  • What could be the reason for your unsuccessful data source connection?
  • Glossary
  • Use cases
    • Error 404
    • Destinations (Exports or Notifications)%
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  • 1. Text
  • 2. Totals
  • 3. Line / Bar / Area
  • 4. Pie
  • 5. Table
  • Dashboard report

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  1. III - Adloop reports system 📈

Dashboard

PreviousComparisonNextTable reports

Last updated 1 year ago

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Welcome to your new dashboard

Use it to create a dashboard with your most important datas and informations.

Down below you can find a detailed description on how to create each widget and all the information you need to create the best dashboard for your reporting.

On Adloop you can customize your dashboard how you want your data to show using different types of widgets.

To create an empty dashboard go to New report and select Empty dashboard report.

After the empty dashboard is created click on the + Add widget button to visualize your data.

  1. Text

  2. Totals

  3. Line / Bar / Area

  4. Pie

  5. Table

1. Text

The text widget allows the user to place text content on the dashboard, for example setting goals and agendas for your upcoming campaign:

2. Totals

With the Totals widget you can add up to 4 totals

The totals are filtered by dimension.

Want to know more about dimensions? [[Dimensions|Dimensions]]

After selecting your dimension, you can select your metric and give a name to your first total figure:

Want to know more about metrics? [[Metrics|Metrics]]

You can continue the selecting process as shown above until you create the Total that shows the data you wanted to configure.

After applying the selected parameters your second widget will appear on your dashboard:

3. Line / Bar / Area

When creating an axis chart you can add up to 2 charts.

The chart configuration is filtered similar as before, based on dimensions and metrics.

After selecting these dimensions and metrics you can choose the type of your chart you want to use which can be the following 3 types: Area, Bar, Line

After selecting the type you can select the grouping by Day, Week, Month and Year based on your preference.

And now your dashboard is starting to come together!

The same data can look these 3 ways based on the type of the axis chart:

Area

Bar

Line

4. Pie

Creating a pie chart is similar to creating the previous ones using dimensions and metrics for the data configuration. After selecting these you can also select the time frame and name the chart and your pie chart is created.

5. Table

When creating a Table the same process should be followed as above: choosing the specific Dimensions & Metrics

You can change the order the lenght and the width of the charts and tables and reorganize it based on how you want them to appear on your dashboard.

If you are not content with a widget you can easily edit by clicking on the configuration ( ) icon or delete them by clicking on the ( ) icon.

Dashboard report

There are 5 types of widgets available to use.

Moving on to the next one you have:

https://www.youtube.com/watch?v=tfFhXB8NWhg&list=PLQ4YExrLQZJK_n0ICcYT5ijp1bY743qYP&index=7&ab_channel=AdloopMediaOptimizationPlatform