d. AdForm URL templates

What parameters should I use ?

loopcd (for all analytics platforms including Adobe, Google or Piano Analytics)using the utm_content parameter in substitution is possible (only for Google Analytics)

URL template

Just add the following string at the end of the destination URL &loopcd=DIf|{put the creative ID here}. If you opt for the utm_content , use this value : &utm_content=DIf|{put the creative ID here}. Ad Form does not allow dynamic tracking templates , so if you want automatic attribution matching, the Creative ID number must be hard coded in the URL parameters.You can use our native matching function . To use our automatic matching function, put exactly in the UTM parameters the names of the campaign, adgroup & ad with one element per parameter. Example : name of the campaign in the UTM campaign, name of the adgroup in the UTM keyword and name of the ad in UTM content.

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