Pinterest organic metrics & dimensions

Metric name in Adloop

Metric name in Source

Definition

Impressions

Impressions

The total amount of impressions

Engagements

Engagements

The total amount of engagements

Clicks

Pin clicks

The number of clicks on your Pins

Outbound clicks

Outbound clicks

The number of clicks on links that take people off Pinterest-owned properties

Saves

Saves

The total amount of saves

Followers

Followers

The amount of followers the account has

Reach

Profile reach

The amount of reach the account has, matches "monthly unique viewers" in the Pinterest UI

Dimension name in Adloop

Dimension name in Source

Definition

Profile ID

Profile ID

The unique identifier of the profile

Username

Username

The username of the profile

Description

Description

The description of the profile

Type

Type

The profile type

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